In business, any expense should have a clear benefit—a concept known as return on investment (ROI). For years, retailers and brands had a hard time understanding the true ROI of in-store demonstrations and other experiential marketing events. Unlike ad circulars, end-cap displays and other traditional promotions, the effects of in-store events on sales weren’t tracked. […]
Every time you turn around these days, it seems another retailer has been hit by a security breach. And the FBI has warned that the risk of these breaches is only likely to increase as hackers exploit certain vulnerabilities that are common in today’s POS (point-of-sale) software. Certainly retailers can—and do—take steps to protect their […]
For many of us, getting fresh ingredients to put together a healthy meal or snack is as simple as stopping at the nearest grocery store. It’s not something we think much about—a quick errand that can be done on the way home from work or after picking the kids up from school. However, for a […]
Meijer is experiencing a lot of growth for the 2014 calendar year. They have nine new store grand openings and one grand re-opening planned, which will bring their store totals up to 213 by the end of the year. The grand re-opening will be taking place in Lansing, MI, while new locations will be opening […]
Brett Barcelona, President and General Manager Retail Services Associates Driving Change When you invest in your associates, you invest in the future of the company. This statement has proved to be incredibly true this year. We’ve talked a lot about Vision 2020, the guiding principles that will propel us to success in the coming years, […]
Few things in retail are certain. But one thing you can count on is that it will always keep you on your toes. From new products to new trends to new issues to address, change is always in the air. In large part, that’s why we write Retail News Insider each month—to keep you up-to-date […]
